environmental behaviour
1 June 2006
South Africaâs National Environmental Awareness Campaign - Indalo Yethu -
will be launched by Minister Marthinus van Schalkwyk on Monday, 5 June 2006 in
Cape Town. The launch coincides with World Environment Day and will signal the
start of a weeklong celebration countrywide.
Indalo Yethu was established earlier this year in partnership with the
Department of Environmental Affairs and Tourism as well as the Wildlife and
Environment Society of South Africa (WESSA).
This landmark campaign is a legacy project of the World Summit on
Sustainable Development which was hosted in Johannesburg during 2002.
âEssentially Indalo Yethu intends to draw attention on how responsible
environmental living is a critical component if South Africa is to realise its
development objectives of a better life for all, especially in terms of
ensuring that benefits derived can be enjoyed by present and future
generations,â said JP Louw, spokesperson for the Department of Environmental
Affairs and Tourism.
Indalo Yethu will actively create awareness while attempting to alter
behaviour change through intense activities. This innovative programme seeks to
become an umbrella for environmentally responsible, focused programmes and
projects that link economic growth and social development.
Additional information can be accessed by clicking on the link below
âhttp://www.deat.gov.za/HotIssues/2006/Indalu_yethu/indalu_yethu.html.
Date: Monday, 5 June 2006
Venue: Kirstenbosch Botanical Gardens, Rhodes Drive, Cape Town
Time: 18:30 for 19:00
RSVP: Kgomotso Mokgoko
Cell: 083 379 2506 or
Roopa Singh
Cell: 082 225 3076
For more queries and interviews contact:
Mava Scott (Director: Communications)
Cell: 082 411 9821
Tel: (012) 310 3862
Issued by: Department of Environmental Affairs and Tourism
1 June 2006
